Kate Tallent Design (KTD) developed a fundraising email design for DC-based company Breakthrough Strategies for People for the Ethical Treatment of Animals (PETA). The email was to create awareness of used and abused animals in the entertainment industry, animals who show up in movies and on TV shows and commercials.
The email let the public know it’s time to stop the abuse, neglect and disrespect of animals that occurs for the sake of entertainment, and to inform recipients that animals often find their silly tricks confusing, nonsensical, frightening and downright dangerous. Recipients of the email were able to click on links to donate.
PETA is the leading advocate to ensure these animals are treated with the compassion and understanding they deserve. KTD is proud to be working for Breakthrough Strategies to support PETA.
Client is located in Washington, DC.
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